Tuesday, December 31, 2019

The Choice Of Assisted Suicide - 1314 Words

ed. For the immense number of ill patients, the solution to their suffering is predominately quality sedative care, of which I ardently encourage. Though there are ill patients who seek sedative care, there is a significant amount of terminally ill patients for whom palliative care is not the solution and who suffer tremendously until they die. These are the type of patients who wish to end their suffering by making the decision to end their lives with the assistance of doctors. This also allows them to end their lives with dignity, and place of their choice. The only way to prevent suffering of this amount is to revise the law so patients are allowed to lawfully receive assistance to peacefully pass away. The acceptability to†¦show more content†¦Though the minimum age is 18, the average age of female patients to whom PAS was administered was 65 years old; for men, the average age was 62. For both men and women PAS was most frequently performed in the age-categories of 60-69 years and 70-79 years, and the demographics of those who choose to administer assisted suicide is discretely towards those who are elderly. With this, those who choose to end their life with dignity have lived long enough to make such a decision. In places where assisted suicide is legal there is no evidence that the law is being abused, impotent populations are being targeted, or that the patients are being constrained by physicians and or their family members to choose this action. The right to die and to decide when life is no longer worth living for is essential for human freedom, autarchy, and personal sovereignty. Neither the government nor religious establishment should foist their own notions of ethics upon individuals who are not harming others. A ban on physician assistance to suicide as applied to suit terminally ill patients who wish to avoid the unendurable pain, substantially interferes with one’s protected liberty interest and cannot be sustained. Envision yourself facing endless suffering and excruciating pain but can do nothing about it. One becomes desperate to find solutions to end their agony but chooses not to ask beloved ones due to the trouble it couldShow MoreRelatedThe Choice Of Physician Assisted Suicide1441 Words   |  6 Pagesof Physician-Assisted Suicide Imagine sitting in the doctor’s office waiting to hear the results of a recent test that was done. The doctor comes into the room and breaks the news that you have a debilitating illness that will continue to progress quickly, eventually leaving you in a vegetative state. Knowing that there is no cure, and not many options for treatment, what would be the next step to consider? If you had the option to die, would you take it? Physician-assisted suicide remains a controversialRead MoreAssisted Suicide Should Be a Choice Essay930 Words   |  4 Pagesillness should get the option of assisted suicide. Millions of innocent people suffer every day from physical pain such as heart failure, chronic lung problems, kidney disease, AIDS, cancer and other serious fatal problems [Hospice Report Card]. When a person with a near death illness knows when their life is over they will no longer enjoy the simple things in their life and the slightest trickle of sweat will send them to there knees in excruciating pain. Assisted suicide is legal in Oregon, WashingtonRead MorePhysician Assisted Suicide As An Individual Choice1819 Words   |  8 Pagesongoing pain and agony through physician assisted suicide? Physician-Assisted Suicide (PAS) is highly discussed topic because it brings about several moral and ethical questions such as who is the true leader of our lives. Is suicide an individual choice and should the highest priority to humans be alleviating pain or do we suffer for a purpose? Is suicide a purely individual choice? Having examined and even experience the effects of physician assisted suicide, I promote and fully support its legalityRead MoreEuthanasia And Assisted Suicide : A Patient s Choice1742 Words   |  7 Pages Euthanasia and Assisted Suicide: A patient s choice in their type of death. When a patient is terminally ill or is experiencing extreme pain, often Euthanasia or Assisted Suicide can both be plausible options to end any suffering. Euthanasia is currently legalized in seven countries and parts of the United States (New Health Guide). This number is not likely to increase soon because of the high controversy, which is due to the very serious topic of this matter: a person s life. The generalRead MoreAssisted Suicide : Pro Choice Or Anti Life?1130 Words   |  5 PagesPhysician assisted suicide is a topic that promotes debates from all sides. At the core of the physician assisted suicide debate is the idea that people should have the right to commit suicide if they choose to. There are those who feel human beings should have complete control over what happens to their bodies. Then there are those who feel we should strive to save life at all costs. When you add in the idea of a physician who has sworn to do no harm helping a person to end their life, the deba teRead MorePhysician Assisted Suicide Should Be The Choice Of The Patient2697 Words   |  11 PagesAbstract Physician assisted suicide is the process of ending one’s life with the administration of lethal injection with the assistance of a physician. Throughout the years, euthanasia has become a controversial topic, determining whether not it is ethical for a doctor to end a patient’s life. On one side of the argument, the negative term suicide creates this illusion of sin and many citizens believe that the task of ending one’s life should not be placed in the hands of a doctor. Doctors have aRead MoreUtilitarian And Virtue Ethics Of Physician Assisted Suicide1314 Words   |  6 PagesPhysician Assisted Suicide Physician assisted suicide or PAS is a controversial topic in the world today. But the important question is, should physician assisted suicides be allowed in cases such as: the patient’s suffering is far too great and there is no chance of them getting better? This is a highly debated issue, that has activist groups on both sides fighting for what they think is the right thing to do. Physician assisted suicides can stop the excruciating pain a patient is in, especiallyRead MorePros And Cons Of Assisted Suicide1609 Words   |  7 PagesAssisted Suicide Assisted suicide is when you give someone else permission like a physician, to kill you. Assisted suicide is legal in at least six states (Tolle, 1996) and there is lots of people who wanted to die because the disease they might have at the moment is just too much for them. If a patient that wanted to die the they would either talk to a physician or their doctor and give the doctor permission to just kill the patient. Assisted suicide can only happen when your medication is notRead MoreRichard Doerflinger s Argument Against Physician Assisted Suicide1465 Words   |  6 Pagesauthor and is against physician-assisted suicide. In his article he starts by saying that killing an innocent person is against the Jewish and Christian worldviews. He argues that those in favor of assisted suicide put less, if no, value on human life. He quoted an advocate of assisted suicide, Attorney Robert Risley, who stated that a life of suffering â€Å"racked with pain,† is â€Å"not the kind of l ife we cherish.† Roerflinger says that advocates argue for a pro-choice look at the issue instead of whatRead MoreShould Physician Assisted Suicide Be Legal?847 Words   |  4 PagesShould-Physician Assisted Suicide Be Legal In Every State When it comes to the topic of, should physician-assisted suicide be legal in every state, most of us will readily agree that it should be up to a terminally ill person to make that decision. Whereas some are convinced that it is inhumane, others maintain that it is a person’s decision to end their own life. I agree that physician-assisted suicide should be legal in every state because in most cases, people that are terminally ill should have

Monday, December 23, 2019

Can Lord of the Flies (William Golding) be Classified as a...

A fable, by strict definition, is a short tale conveying a clear moral lesson in which the characters are animals acting like human beings. A fable is intended to provide moral instruction and its characters and scenes are drawn to suit this purpose. William Golding has referred to his novel, Lord of the Flies, as a fable. This essay will demonstrate that in the moral lessons it offers us and in the symbolic nature of its setting, characters and literary devices, the novel functions as a fable for the inherent tendency in man to revert to primal savagery once he is removed from civilization. We are left with the caution that evil must be acknowledged and consciously opposed. The novels status as a fable is demonstrated strongly through†¦show more content†¦Overall, like a fable, Lord of the Flies enforces a very strong message. Humans as a race have a tendency to revert to their primal, savage instincts and in doing so reveal their true sadistic and evil nature that lies within. This moral message is expressed in several ways by the author, however especially through the boys gradual loss of order, their blood lust and their worship of the devil. The novels symbolic nature further enhances the books status as a fable. The disintegration of civilization is charted through the use of symbols, one of the major tools of the fabulist. Almost every detail in the novel has a meaning of its own and a representational meaning in terms of the theme and the development of evil on the island. The setting of the novel is particularly symbolic. The island functions as a microcosm of the wider world and parallels our society in competitiveness, destructiveness and violence. The island is a perfect place in which Golding can test his theories, as being isolated it lacks society and societal laws and rules, allowing the boys to run wild and show their true inner selves. However, the presence of the wider world is never forgotten, as there are constant mentions to the war occurring outside the island. References such as the boys evacuation, the crashing of the plane and the pod, the dogfight over the island at night and the arrival of the nava l officer on the beach and his warship, show theShow MoreRelatedANALIZ TEXT INTERPRETATION AND ANALYSIS28843 Words   |  116 Pagesidea of the world. The reader’s interpretation is also highly individual and depends to a great extent on his knowledge and personal experience. That’s why one cannot lay down a fixed â€Å"model† for a piece of critical appreciation. Nevertheless, one can give information and suggestions that may prove helpful. PLOT The Elements of Plot When we refer to the plot of a work of fiction, then, we are referring to the deliberately arranged sequence of interrelated events that constitute the basic narrative

Sunday, December 15, 2019

Revolutionary Antiseptic Technique Free Essays

Joseph Lister’s Revolutionary Antiseptic Technique Kundhavaidevi Balamurugan AH 9 Block 13-3-2018 It was October 26, 1877 in King’s College and a boy had fractured his patella, or kneecap. A few decades ago doctors would have deemed his case of hopeless, advising him to amputate. But it was 1877– the height of surgical advancements!– and there was an alternative option– wiring his patella was proposed. We will write a custom essay sample on Revolutionary Antiseptic Technique or any similar topic only for you Order Now Wiring his patella entailed a deliberate conversion of a simple fracture into a compound fracture, which were often associated with infection and even death. The procedure itself was deemed preposterous by the public and other medical professionals, receiving harsh criticism. The boy would surely die of infection. But his doctor remained confident in his procedure. The doctor had invented antiseptic technique, which would prevent contamination of the surgical equipment and infection of the wound. He used carbolic acid to create antiseptic conditions to perform the surgery. The conditions made the surgery was a success! The surgeon to perform this controversial surgery was Joseph Lister, an innovative and influential surgeon. His creation of antiseptic treatment, based off of germ theory, was the influential innovation surgical history. It had revolutionized surgery, allowing complex surgeries to be performed, lowering mortality rates and increasing the safety of procedures. Joseph Lister, Baron Lister of Lyme Regis was born on April 5, 1827 in Upton, Essex, England. He was the son of Joseph Jackson Lister and Isabelle Harris. Both his father and his mother took an active part in his education, teaching him natural history and how to use a microscope. He received formal schooling in two Quaker schools which emphasized science and natural history. By age 16, Joseph Lister decided he wanted to pursue a career in the medical field-specifically to become a surgeon. He attended the University College in London and became House Surgeon at University College Hospital in 1856, after receiving a Bachelor of Honors with Medicine in October 1852. He got his fellowship in Royal College of Surgeons and studied under James Syme, a renowned surgeon in Edinburgh. He later becomes Syme’s son-in-law after marrying his daughter, Agnes Syme.In his early years as a surgeon, he researched inflammation, which was considered a specific disease at the time. He studied the microscopic healing of wounds, specifically the mechanism of coagulation of blood and blood vessels during the first stages of inflammation. This served as a background to his work in wound dressing and his development of antiseptic treatment.He worked as a dresser for Sir Erichsen, a physician that believed that wounds become infected due to bad air. The miasma theory claimed that concentrated bad air can infect the wound. But in dressing the wounds, he had realized that when wounds were cleaned, some had healed. Early in his career he had not believed in miasma, a popular theory of the time in the medical field.He was appointed Regius Professor of Surgery at the University of Glasgow at the age of 33, in August 1861. Though he was a professor, he did not attain Glasgow Royal Infirmary privileges till a year later, his request initially denied. He became in charge of the Male Accident Ward, a new surgical block.Many patients in the Male Accident Ward suffered compound fractures, which was commonly treated with amputation. Lister observed that 45 to 50 percent of amputation patients died from sepsis between 1861 and 1865. Later he read Louis Pasteur’s paper on germ theory, a theory that stated microorganisms cause infection. Lister hypothesized that the same process that caused fermentation was also involved in wound sepsis. He postulated that sepsis was caused by pollen-like dust. He believed the only mode of contamination was by air. To disinfect wounds, he applied carbolic acid, which was commonly used to disinfect sewage at the time. He sprayed carbolic acid in the air, onto the equipment, and onto the wound to disinfect and prevent infection or contamination. He used this method on the the patients of his ward for several years. Using phenol as an antiseptic reduced the mortality rate of the Male Accident Ward to 15 percent in 4 years.His practice was very different than of his peers. Others in the medical field did not wash bed linens and lab coats, using the same equipment for patients.They had believed that infection and contamination was caused by â€Å"bad air, as the miasma theory entailed, and hence did not see the reason for sterile equipment and techniques. As a result when he published two papers on antiseptic technique on the Lancet in March and July 1967, his colleagues criticized his methods. The source of doubt was because the microorganisms were not visible to the naked eye, and hence did not exist. His work was misunderstood and his colleagues demanded proof. He altered the administration of the carbolic acid, spraying it now with a machine he called a donkey engine. The donkey engine increased efficiency of the application of carbolic acid. He increasingly used this method on surgeries and the results were positive. Patients approved of his methods. Germany, the United States, and eventually Great Britain accepted and adopted his approach to antiseptic technique. In 1871, he operated on Queen Victoria, who had a large abscess on her armpit. Lister lanced the abscess with a sharp tool, drained the pus, dressed the wound, and treated it with carbolic acid. The queen approved of Lister’s methods involving carbolic acid. This nod of approval from the queen of the United Kingdom encouraged his peers in the medical field to accept antiseptic technique. Though his technique was not accepted during a majority of his lifetime, antiseptic treatment revolutionized surgical procedures. Infection and contamination of the wounds was less common. Surgery was no longer dangerous, lowering mortality rates and increasing success rates. It is quite a feat to dispute a widely popular medical theory and to continue practicing though his colleagues ridiculed his technique. He was creative, too, using phenol, a carbolic acid used to disinfect sewage, to dress wounds. His work revolutionized medicine, a field that is slow to change. Though his techniques are no longer used, it served as the gateway to develop better antiseptic and aseptic techniques. His ability to be nonconformist to popular belief and create antiseptic technique was the most innovative occurence of the 20th century.10 Intriguing Facts About Joseph Lister. (2017, September 12). Retrieved March 01, 2018, from http://mentalfloss.com/article/503311/10-intriguing-facts-about-joseph-lister Science Museum. Brought to Life: Exploring the History of Medicine. (n.d.). Retrieved March 01, 2018, from http://broughttolife.sciencemuseum.org.uk/broughttolife/people/josephlister Pitt, D., ; Aubin, J. (2012, October). Retrieved March 01, 2018, from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3468637/ Cartwright, F. F. (2017, November 16). Joseph Lister. Retrieved March 01, 2018, from https://www.britannica.com/biography/ Joseph-Lister-Baron-Lister-of-Lyme-RegisFulton, A. (2017, October 13). ‘The Butchering Art’: How A 19th Century Physician Made Surgery Safer. Retrieved March 01, 2018, from https://www.npr.org/sections/health-shots/2017/10/13/557367840/the-butchering-art-how-a-19th-century-physician-made-surgery-safer How to cite Revolutionary Antiseptic Technique, Papers Revolutionary Antiseptic Technique Free Essays Joseph Lister’s Revolutionary Antiseptic Technique Kundhavaidevi BalamuruganAH 9 Block 13-3-2018 It was October 26, 1877, in King’s College and a boy had fractured his patella, also known as a kneecap. A few decades ago doctors would have deemed his case of hopeless, advising him to amputate. It was 1877 though– the height of surgical advancements!– and there was an alternative option– wiring his patella was proposed. We will write a custom essay sample on Revolutionary Antiseptic Technique or any similar topic only for you Order Now Wiring his patella required converting a simple fracture into a compound fracture deliberately, which was often associated with infection and even death (Cartwright, 2017). The procedure itself was deemed preposterous by the public and other medical professionals, receiving harsh criticism. The boy would surely die of infection. His doctor, however, remained confident in his procedure. The doctor had invented antiseptic technique, which would prevent contamination of the surgical equipment and infection of the wound. He used carbolic acid to create antiseptic conditions to perform the surgery. The conditions made the surgery was a success! The surgeon to perform this controversial surgery was Joseph Lister, an innovative and influential surgeon. His creation of antiseptic treatment, based off of germ theory, was the most influential innovation in surgical history. It had revolutionized surgery, allowing complex surgeries to be performed, lowering mortality rates and increasing the safety of procedures.Joseph Lister, Baron Lister of Lyme Regis was born on April 5, 1827, in Upton, Essex, England. He was the son of Joseph Jackson Lister and Isabelle Harris. Both his father and his mother took an active part in his education, teaching him how to use a microscope (Mental Floss, 2017). He received formal schooling in two Quaker schools which further emphasized science and natural history. By age 16, Joseph Lister decided he wanted to pursue a career in the medical field, specifically to become a surgeon. He attended the University College in London and became House Surgeon at University College Hospital in 1856, after receiving a Bachelor of Honors in Medicine in October 1852. He got his fellowship in Royal College of Surgeons and studied under James Syme, a renowned surgeon in Edinburgh. He later became Syme’s son-in-law after marrying his daughter, Agnes Syme. On their honeymoon, Lister and his wife visited French and German institutes that inspired Agnes Lister to become Joseph Lister’s laboratory assistant. In Lister’s early years as a surgeon, he researched inflammation, which was considered a specific disease at the time. He studied the microscopic healing of wounds, specifically the â€Å"mechanism of coagulation of blood and blood vessels during the first stages of inflammation† (Cartwright, 2017). This served as a background to his work in wound dressing and his development of antiseptic treatment.He worked as a dresser for Sir Erichsen, a physician that believed that wounds become infected due to bad air. The miasma theory, which was popular at the time, claimed that concentrated bad air can infect the wound. At the time, miasma was thought to be the cause of spread of disease and infection. The origins of the miasma theory can be traced back to ancient China and Europe. Miasma is comparable to smoke, mist, or fog: air can carry miasma. Air carrying miasma was considered contaminated. The cause of miasma varied– some believed it was from moisture and heat while others thought it originated from rotting organic matter like dead insects. Early in his career, he had not believed in miasma. In dressing the wounds, Lister had realized that when wounds were cleaned, some had healed. He reasoned that if some wounds could be healed, it was highly unlikely that the â€Å"bad air† was the cause of disease and infection.Lister’s first major surgery was on a woman named Julia Sullivan. Her drunk husband had stabbed her abdomen on a night out and her intestines were exposed. The injury had caused her to pass out. Joseph Lister was the only one present at the facility due to the odd hours (it was early in the morning). At this point of his career, he became house surgeon to Sir Erichsen when Lister’s predecessor stepped down. He had only been in this position for a month when this incident occurred. He cleaned the wound with warm water, extended the cut on the abdomen, sutured the intestines, then sutured the abdomen with a single thread as opposed to multiple threads (Richardson ; Rhodes, 2013). This surgery was controversial at the time but it was effective. This manner of surgery is consistent throughout his career: unconventional, controversial, yet effective.He was appointed Regius Professor of Surgery at the University of Glasgow at the age of 33, in August 1861. Though he was a professor, he did not attain Glasgow Royal Infirmary privileges until a year later, his request initially denied. He became in charge of the Male Accident Ward, a new surgical block at the infirmary(Pitt ; Aubin, 2012).Many patients in the Male Accident Ward suffered compound fractures, which was commonly treated with amputation. Lister observed that 45 to 50 percent of amputation patients died from sepsis between 1861 and 1865. Later he read Louis Pasteur’s paper on the germ theory, a theory that stated microorganisms cause infection, as opposed to bad air as proposed by the miasma theory that was popular at the time. Lister hypothesized that the â€Å"same process that caused fermentation was also involved in wound sepsis†. He postulated that sepsis was caused by â€Å"pollen-like dust† (Cartwright, 2017) . He believed the only mode of contamination was by air. To disinfect wounds, he applied carbolic acid, which was commonly used to disinfect sewage at the time. He sprayed carbolic acid in the air, onto the equipment, and onto the wound to disinfect and prevent infection or contamination. He used this method on the patients of his ward for several years. The results of his technique was positive. Using phenol as an antiseptic reduced the mortality rate of the Male Accident Ward to 15 percent in 4 years.His practice was very different than of his peers. Others in the medical field did not wash bed linens and lab coats, using the same equipment for patients.They had believed that infection and contamination were caused by â€Å"bad air†, as the miasma theory entailed, and hence did not see the reason for sterile equipment and techniques. As a result, when he published two papers on antiseptic technique on the Lancet in March and July 1967, his colleagues criticized his methods. The source of doubt was because the microorganisms were not visible to the naked eye. If they were not visible, they did not exist. His work was misunderstood and his colleagues demanded proof of his technique being effective (Cartwright, 2017). He altered the administration of the carbolic acid, spraying it now with a machine he called a donkey engine. The donkey engine increased the efficiency of the application of carbolic acid. He increasingly used this method on surgeries and the results were positive. Patients approved of his methods. Germany, the United States, and eventually Great Britain accepted and adopted his approach to antiseptic technique. In 1871, he operated on Queen Victoria, who had a large abscess on her armpit. Lister lanced the abscess with a sharp tool, drained the pus, dressed the wound, and treated it with carbolic acid (Fulton, 2017). The Queen approved of Lister’s methods involving carbolic acid. This nod of approval from the Queen of the United Kingdom encouraged his peers in the medical field to accept antiseptic technique. Though his technique was not accepted during a majority of his lifetime, antiseptic treatment revolutionized surgical procedures. Infection and contamination of the wounds were less common. Surgery was no longer dangerous, lowering mortality rates and increasing success rates. It is quite a feat to dispute a widely popular medical theory and to continue practicing though his colleagues ridiculed his technique. He was creative, too, using phenol, a carbolic acid used to disinfect sewage, to dress wounds. His work revolutionized medicine, a field that is slow to change. His work in antiseptic technique inspired the brand Listerine to name themselves after Joseph Lister. Though his techniques are no longer used, it served as the gateway to developing better antiseptic and aseptic techniques. His ideas and approach to antiseptic technique influence our culture and our behavior from our cleansing our mouths with mouthwash in the morning to disinfecting our clothing to using Bactine to disinfect cuts and minor open wounds. His ability to be nonconformist to popular belief and create antiseptic technique was the most innovative occurrence of the 20th century.10 Intriguing Facts About Joseph Lister. (2017, September  12). Retrieved March 01, 2018, from http://mentalfloss.com/article/503311/10-intriguing-facts-about-joseph-listerCartwright, F. F. (2017, November 16). Joseph Lister. Retrieved March 01, 2018, from https://www.britannica.com/biography/Joseph-Lister-Baron-Lister-of-Lyme-RegisFulton, A. (2017, October 13). ‘The Butchering Art’: How A 19th Century Physician Made Surgery Safer. Retrieved March 01, 2018, from https://www.npr.org/sections/health-shots/2017/10/13/557367840/the-butchering-art-how-a-19th-century-physician-made-surgery-saferPitt, D., ; Aubin, J. (2012, October). Retrieved March 01, 2018, from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3468637/Richardson, R., ; Rhodes, B. (2013, December 20). Retrieved March 1, 2018, from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3826195/Science Museum. Brought to Life: Exploring the History of Medicine. (n.d.). Retrieved March 01, 2018, from http://broughttolife.sciencemuseum.org.uk/broughttolife/people/josephlister How to cite Revolutionary Antiseptic Technique, Papers

Saturday, December 7, 2019

Food Industry Policies and Commitments †Free Samples to Samples

Question: Discuss about the Food Industry Policies and Commitments. Answer: Introduction: The Australian retail market continues maintaining its momentum which is mostly driven by the social and economic developments of the country. The retailers contribute more than merely selling the goods. This service industry has different roles in introducing new and innovative products to the consumers along with helping them assessing and comparing the products and prices with the other goods (Arli et al., 2013). In addition to that the retail market also enables the customers to find out a wide range of different ancillary service. There are around 140000 retail companies within the Australian retail market where around 1.2 million people or around 10.7 percent of the entire employment are employed within the industry (Pulker, Scott Pollard, 2017). Therefore the retail industry is considered to be one of the largest employers in the country. It should also be noted that the retail industry makes a large and major contribution to the economy of Australia as has generated around 4 percent of the GDP in the past economic year. Where the share of GDP has shown to have declined in the other industries, the retail industry has shown a continuous growth in Australia (Connell McManus, 2016). Since the retail industry covers several sectors, therefore it indicates few distinct characteristics. The following figure indicates the combination of the retail sector such as electronics and electrical goods, furniture, clothing and many others. This industry is diverse by region, by sector, by exposure and competition and by the size of the business. The work force of the retail industry is mostly of the low skilled workers and there is a high share of the female workers. Mostly the workers are employed on a part-time basis with casual arrangements of work (Sacks et al., 2015). Therefore there is a higher employee turnover rate in the industry. As far as the macroeconomic factors of the retail sector is concerned, the political atmosphere of Australia has had a great impact of the on the growth of the business. The political stability of the country has a contributed to the growth of the industry, however there have been few political disturbances as well which had influenced the businesses to move out of the market and increased the risk of the failure of the businesses. As the retail industry has a great economic contribution on the GDP of the country. Sacks et al. (2015) has indicated that the retail sector has faced an economical decline due to their low sales and low price of the goods. Other than these factors, the retail sectors has identified that the consumers experiences has had a huge impact on the business of the retail sector. The businesses also require including affordable goods according to the customers. Therefore, the organizations have to offer products and services to the consumer in lower prices in orde r to increase the sales. Also, the store locations make a great influence on the customer experiences. The customers are more health conscious nowadays; therefore the organizations have to merchandize their products in that approach (Lovelock Patterson, 2015). In addition to that, the taxation policies and the employment managements are a primary part of the legal framework of the country. However the organizations have to maintain the quality of the products as well. Description of nature of competition in retail industry. The primary concept of the business of supermarket is offering various products for the consumers for their daily usage. However, the most significant characteristics of the retail sector are also providing the best quality products within best price. Therefore most of the supermarkets try to provide the better products within lowest prices. Within the retail market of Australia, Woolworths is a brand that has been leading the market for a long time. It has been one of the leading brands in the market. The organization has already achieved a major level of growth and development across the entire retail market in Australia (Lewis Huber, 2015). There are several factors that have great contribution in the constant development of Woolworths, such as the major strategies that the organization has adopted. The supermarkets in the retail industry have been quite competitive in the Australian market as there are several continuous challenges in the market (Charlton et al., 2015). As the r etail market provides higher engagement of the customers, Woolworths has achieved its position in the market with the help of strategic management tools as there are higher rate of new entrants in the retail market. Other than the new entrants, there are other competitors of Woolworths in the market such as Aldi and Coles group. From a long time, Woolworths has been identified as the strongest leader in the market, however Coles group has been the biggest challenge of the market. In addition to that, Aldi has also become a challenge to the brand as it offers lowest price to the consumers as a German food chain. Coles group has occupied around eighty per cent of the market, where Woolworths has been the greatest competitor of the brand. Coles has also offered lower prices for its products and services in order to reach the leadership. Coles has around 700 outlets all across the country, where Woolworths has over 870 stores all around Australia (Charlton et al., 2015). Both the brands have shared around 80 per cent of the market; however Aldi has been a big challenge for both the brands. Woolworths has also created own brands of the organization such as Select and Home Brand. Aldi has been a great challenge for Woolworths as the brand has a great market presence with around 374 stores all around the country. The origin of the supermarket is in Germany; however the brand still has a great presence in the international market such as in Australia, UK, Denmark and France. Both the companies, Coles and Woolworths have applied different strategies for attracting the consumers towards them. Woolworths has implemented different reward cards, flyer points and several other loyalty programs which has a great impact of their consumer loyalty. However, Coles has occupied the leading position in terms of online shopping of the clients. However, later Woolworths has also followed the similar strategy as Coles and scrapped the extra charges for the online shopping purpose. According to Chan (2015), the price difference of three of these brands are not much, as the difference vary from $114 in Coles, where Woolworths charge $113 and Aldi charge $87. Both the Coles and Woolworths have imple mented same strategies and concentrated of the freshness and variety of the vegetables and fruits where Aldi has a different strategy of offering less cost for the products. Brand Characteristics Woolworths Has own internal brands Leading position in the market Strong customer loyalty program Brand value is around $11 billion Aldi Provides low cost International presence Brand value is around $12 billion Coles Leading brand in the Australian market Offers low and flexible price Brand value is approximately $8.3 billion Outline of major market segment Woolworths has already succeeded in understanding and meeting the expectation and requirements of the customers but this does not imply for all the customers. This is noted as the segmentation, which is also identifying the targeted customers and meeting their needs. The first time Woolworths focused on the targeting and segmenting part was on the year of 1980s in order to continue retailing as well as trying the implementation of the process of mass marketing. To be precise, the segmentation has three elements that provides the complete meaning to the process. However, this part will discuss only about the segmentation that varies from market to market (Rundle-Thiele, Dietrich Kubacki, 2017). Proper segmentation of market opens the door to many market opportunities and introduces the tactics that will help in exploring of those opportunities while having the idea of the customers needs. In case of Woolworths, they try to segment their market by the business type as well their custo mer type. In the present world, businesses adapt the process of digitalization; Woolworths need to focus on the online market facility to attract more customers. The market segmenting process of Woolworths is only to provide the customers the products which will be of daily use and that are why the customers of Woolworths do not compare the products with others (Armstrong et al., 2014). Every market segment has different customers with mostly the same choice and Woolworths try to focus on their specific market segment to have the update of the customers. Considering the last, few researches on business industry of Australia it can be said that Woolworths mark itself to be the leading market within the country. Woolsworth just needs to focus on strengthening their position in this competitive marketing system and they can try to expand their market and experience the low labour cost in many Asian countries. It is already discussed that Woolworths have a very loyal to their customers and that is why in spite of the growing competition still their customers are satisfied to use their products and they are not seen comparing it to others as well. It can be hence said that the market that their primary target for market segmenting is having and satisfying the customers. In order to compete in a better way they need to focus on their online marketing segment so that they are able to attract more customers and understand their needs. Their another target must be expanding their market overseas to increase the customer response as well as have the opportunity to trade in countries like China, which has low labour cost (Irvine Moerman, 2017). However, after leading the market for almost 80 years they have a strong marketing segment still with this changing demography of business they need to change theirs as well and this will work as an effective solution against the lessening of their debts (Lees Winchester, 2013). The positive impact that Woolworths have due to the need of daily product use across the world they must try to focus on manufacturing more products for daily use and satisfying the customers at the same time. Level of involvement with the primary market segment As Woolworths sells a large range of products such as clothing, food, home wares and other digital products and services, the primary target market segment is the middle income group of the Australian market. There are around 870 stores across the market and the brand has been known for the quality products. The suppliers of Woolworths has their own firms, therefore the organization is capable of providing fresh vegetables and fruits to the customers. The primary target market segment contributes to the decision making of the organization to a great extent (Mialon et al., 2016). As the middle income group customers are also concerned about the quality of the products along with the lower price, therefore the mission and vision statement of the brand has been greatly influenced by this market segment. The vision statement of the organization is providing the high quality services and market for the customers through its favorable price strategies, fresh foods and other strategies rela ted to human resources. Also the organization contributes adequately in providing a nice shopping experience for the consumers as well. In addition to that, the primary market segment has also contributed in fixing the short term and long term goals for the organization. Mostly the organization decides on its goals on the basis of its products. For a long time, Woolworths has continued in providing higher quality and delicious food products within the best possible prices to the consumers (Armstrong et al., 2014). As Woolworths still have plans for opening more stores in the Australian market as they want to make the shopping experience more comfortable for their customers. Woolworths is also planning for improving their current products and provide tastier and more nutritious products for their customers (Mialon et al., 2016). Other than that, Woolworths is also planning to drive the social development focusing on the environmental requirements. In order to sustain the development along with the environment, the organization is planning to start environmental awareness projects all over the country. The middle class consumers are more interested in buying products that are organic, therefore Woolworths is also planning to launch more products in the market that are organic. Therefore, Woolworths is planning to be more consumer-centric and being a business that is driven by its brand value. Positioning Map of Woolworths Woolworths is one of the most trusted brands in the Australian retail market. The organization decides on its strategy where the primary factor is its branding strategy. All the strategy of the organization is the combination of several researches and analysis of the market. Therefore, the organization has focused on different areas for positioning the brand in the retail market. The price or the value of the products plays a significant factor in positioning Woolworths as a brand in the Australian retail market. According to Dlodlo (2017), not only the higher prices, the lower prices can also devastate the brand image in the market. Therefore in accordance to the quality and the usage of the brand products, the price should be decided. Mostly, the researchers have shown that the general consumers do not believe if a brand is providing products in lower prices as well as they consider those products to be of lower quality. Therefore Woolworths have considered this psychology and it has developed its pricing strategy as not too high or low. The organization has considered the benefits of the consumers before fixing its strategic movement. Therefore the positioning of the brand depends highly on providing the benefits for the consumers that also considers creating the consciousness of the products and work amongst the customers (Mortimer, 2016). The organization also utilized this strategy for popularizing their brand in the market. This is also helpful of the customers as they can select the products according to the requirements. As the Australian retail market is full of several competitors, the brand positioning strategy is related to the competitor. Therefore the brand is trying to grow more in the market. Therefore Woolworths is also considering the strategies considering the competitors such as Aldi, Myer and Coles, therefore positioning of the brand is entirely related to the positive brand image in the market (Sacks et al., 2015). The organization also focuses on providing digital and printing advertisements in order to create the brand image in the market. Those can help in building the image regarding the products in the market. Therefore Woolworths utilizes several strategies and sources to promote their brands in the market (Pulker, Scott Pollard, 2017). There are a lot of media advertisements, magazines and newspapers for the brand positioning. Reference list Arli, V., Dylke, S., Burgess, R., Campus, R., Soldo, E. (2013). Woolworths Australia and Walmart US: Best practices in supply chain collaboration.Journal of Economics, Business Accountancy Ventura,16(1). Armstrong, G., Adam, S., Denize, S., Kotler, P. (2014).Principles of marketing. Pearson Australia. Calvo-Porral, C., Medn, A. F., Losada-Lpez, C. (2017). Can Marketing Help in Tackling Food Waste?: Proposals in Developed Countries.Journal of Food Products Marketing,23(1), 42-60. Chan, A. M. S. (2015). Marketing to Chinese-Australians. InProceedings of the 1996 Multicultural Marketing Conference(pp. 119-123). Springer, Cham. Charlton, E. L., Khknen, L. A., Sacks, G., Cameron, A. J. (2015). Supermarkets and unhealthy food marketing: An international comparison of the content of supermarket catalogues/circulars.Preventive medicine,81, 168-173. Connell, J., McManus, P. (2016).Rural revival?: place marketing, tree change and regional migration in Australia. Routledge. Dlodlo, N. (2017).Determining the values that influence consumers behavioural intentions towards fashion E-stores(Doctoral dissertation, North-West University (South Africa), Vaal Triangle Campus). Greenland, S. J., Greenland, S. J., Johnson, L., Johnson, L., Seifi, S., Seifi, S. (2016). Tobacco manufacturer brand strategy following plain packaging in Australia: implications for social responsibility and policy.Social Responsibility Journal,12(2), 321-334. Irvine, H., Moerman, L. (2017). Gambling with the public sphere: Accountings contribution to debate on social issues.Critical Perspectives on Accounting. Lees, G., Winchester, M. (2013). Do competing supermarkets generally have the same sort of shoppers?.ANZMAC 2013. Lewis, T., Huber, A. (2015). A revolution in an eggcup? Supermarket wars, celebrity chefs and ethical consumption.Food, Culture Society,18(2), 289-307. Lovelock, C., Patterson, P. (2015).Services marketing. Pearson Australia. Mialon, M., Swinburn, B., Allender, S., Sacks, G. (2016). Systematic examination of publicly-available information reveals the diverse and extensive corporate political activity of the food industry in Australia.BMC public health,16(1), 283. Mortimer, G. (2016). Big retailers are realising the risk of moving into convenience stores.The Conversation, (2). Pulker, C. E., Scott, J. A., Pollard, C. M. (2017). Ultra-processed family foods in Australia: nutrition claims, health claims and marketing techniques.Public Health Nutrition, 1-11. Rundle-Thiele, S., Dietrich, T., Kubacki, K. (2017). Why We Need Segmentation When Designing Social Marketing Programs. InSegmentation in Social Marketing(pp. 197-214). Springer Singapore. Sacks, G., Mialon, M., Vandevijvere, S., Trevena, H., Snowdon, W., Crino, M., Swinburn, B. (2015). Comparison of food industry policies and commitments on marketing to children and product (re) formulation in Australia, New Zealand and Fiji.Critical Public Health,25(3), 299-319.

Friday, November 29, 2019

Psychological Approach on Black Swan Essays - Psychiatry

Psychological Approach on Black Swan October 19, 2017 For this paper we were asked to watch a movie and look at it from a psychological stand point. The movie Black Swan could be classified as a psychological thriller featuring a ballerina by the name of Nina Sayers. Nina works for a prestigious New York City ballet company, as one of their many young dancers who have the dream of becoming a prima donna. The ballet company decides to open the new season "Swan Lake" by Pyotr Ilyich Teahikovsky. Though Nina is very talented, she is also very reserved. This leaves the other's in the company to call her a "shy, frigid little girl." And when s he gets the leading roll it requires her to be both the black and white swan. While her reserved, child-like personality makes it very easy almost perfect for her to perform the side of the white swan. It also makes it very troubling for her to get into the character of the black swan. The black swan's character was seductive, and this made it very hard for Nina to get into character during this part. The film shows her slow fall into the pressures of the role and how they weigh her down. During the film you see Nina's madness progress. She ends up showing many differ symptoms of schizophrenia. This is a psychotic disorder where the individual suffering loses touch with reality and sometimes has trouble separating the two. The DSM and our books states the criteria for schizophrenia are: having at least two or more of the symptoms of the disorder, hallucinations and delusions, experiencing significant impairment in the ability to work or to perform everyday tasks, and they must show these symptoms for at least six months. Nina's show signs of hallucinations and delusions very often, one seen shows her in the bath tub and while she goes under water and appears to be releasing the stress from the day she opens her eyes under water and a woman is over her in the bathtub and the water showing traces of blood. In reality she was harming herself by scratching her back to the point of bleeding. Nina could be said to have paranoid schizophrenia, this is characteri zed by delusions and hallucinations according to our books and the DSM. There is no known cause for schizophrenia there are things that factor in that put you at risk of developing it. Stressful circumstances can be a cause of this. As the film shows Nina is under a lot of stress trying to keep and maintain the roll of both the black and white swan. The pressures she faces at work, home, and amongst the others in the company puts her in a more vulnerable state to these symptoms. Though Nina may have shown signs of paranoid schizophrenia, notably having may delusions and hallucinations that seemed to have gotten worse as the film went on. Her first psychotic episode didn't appear until Lily, another girl from the company, showed up at Nina's house to apologize for telling the director that she was crying and upset, and he needed to take it easier on her. While Lily may have had the good intensions on going over to Nina's, it ended up being a night of partying and drugs given by Lily. Nina has hallucinations in which she sleeps with Lily, but the next day when Nina confronts Lily thinking they has slept together she was shocked to find out that she did not sleep with Lily but with a man that Lily had left her with. This only furthered the delusions involving Lily, she later states that Lily is out to harm her and wants to steal the lead role from her. Nina then starts to see her face on Lily and others around her. Nina's second major psychotic epi sode happens during opening night when she finds Lily in her dressing room, after the first act of the white swan did not go as planned. Lily is dressed as the black swan and is claiming that she wants to take over performance. This ends up Nina and Lily having a violent show down that resulted

Monday, November 25, 2019

Free Essays on A Comparison Of Animal Farm And The Russian Revolution

George Orwell’s controversial novel â€Å"Animal Farm† has often been thought of as Orwell’s opinions, or interpretations of historical events that happened around the time it was written. The historical event that it is most often compared to is the Russian Revolution. â€Å"Animal Farm† and the Russian Revolution have many similarities and ideas. The characters, settings, and the plots are close if not exactly the same. In addition â€Å"Animal Farm† is a satire and allegory of the Russian Revolution , and it seems that George Orwell meant for it to be that way. Karl Marx was a German scholar who lived in the nineteenth century, he was an idealist who spent most of his life studying and writing about history and economics. Marx wrote books that stated that the only way to establish justice was for the workers to overthrow the capitalists by means of violent revolution. He urged workers around the world to revolt against their rulers. â€Å"Workers of the world unite† he wrote. â€Å"You have nothing to lose but your chains†. During the Russian Revolution Marx’s ideas were used by a man named Lenin who had overthrown Russia's irresponsible leader â€Å" Nicholas the Second† Lenin had better ways to keep Russia alive and happy for the workers of Russia had been living in poverty for quite a few years. Later in the Revolution the noble Lenin was also over thrown by one of his communist comrades Joseph Stalin. Stalin was a quieter simpler sort of man and while he was in rule the communist party took many privileges. A lso Stalin used many of Lenin’s ideas that he had earlier opposed. It seemed to be most important to Stalin that he stay in power and I order to do this he used many brutal tactics. Chief among his creations were highly effective political weapons such as an effective propaganda spreading machine that more and more promoted that Stalin was a nearly god like creature, and also he had a secret police force which kept the ... Free Essays on A Comparison Of Animal Farm And The Russian Revolution Free Essays on A Comparison Of Animal Farm And The Russian Revolution George Orwell’s controversial novel â€Å"Animal Farm† has often been thought of as Orwell’s opinions, or interpretations of historical events that happened around the time it was written. The historical event that it is most often compared to is the Russian Revolution. â€Å"Animal Farm† and the Russian Revolution have many similarities and ideas. The characters, settings, and the plots are close if not exactly the same. In addition â€Å"Animal Farm† is a satire and allegory of the Russian Revolution , and it seems that George Orwell meant for it to be that way. Karl Marx was a German scholar who lived in the nineteenth century, he was an idealist who spent most of his life studying and writing about history and economics. Marx wrote books that stated that the only way to establish justice was for the workers to overthrow the capitalists by means of violent revolution. He urged workers around the world to revolt against their rulers. â€Å"Workers of the world unite† he wrote. â€Å"You have nothing to lose but your chains†. During the Russian Revolution Marx’s ideas were used by a man named Lenin who had overthrown Russia's irresponsible leader â€Å" Nicholas the Second† Lenin had better ways to keep Russia alive and happy for the workers of Russia had been living in poverty for quite a few years. Later in the Revolution the noble Lenin was also over thrown by one of his communist comrades Joseph Stalin. Stalin was a quieter simpler sort of man and while he was in rule the communist party took many privileges. A lso Stalin used many of Lenin’s ideas that he had earlier opposed. It seemed to be most important to Stalin that he stay in power and I order to do this he used many brutal tactics. Chief among his creations were highly effective political weapons such as an effective propaganda spreading machine that more and more promoted that Stalin was a nearly god like creature, and also he had a secret police force which kept the ...

Friday, November 22, 2019

Green IT Literature review Example | Topics and Well Written Essays - 1000 words

Green IT - Literature review Example Secondly a brief history on the progress of green IT and where it was first implemented, how it affects the environment and general policies about green Information Technology. Green IT starts from the designing, disposing, and manufacturing and also during usage of a computer, it is expected that during all these processes the concept of green information technology policy is applied or used (Friedman and Thomas, 2008). The main goals of green information technology is to reduce usage of harmful or hazardous material while manufacturing computers, maximize on the energy used during products lifetime and most importantly promote recycling of defunct products and waste from factories. Most of today’s corporate world and industries have encouraged green computing in their respective Information Technology department; through this they minimize the negative impact on the environment in their Information Technology operations (Webber, Larry and Wallace, 2009). To promote green com puting some basic approaches are employed to make it easier to understand. These approaches include; green use, green disposal, green design and green manufacturing. Green use concept is using minimal electricity consumption in computers and its devices in an environmental friendly manner. Likewise, green disposal is the re-making or recycling of computers and its devices, and if not possible, disposing them appropriately (Wilcox and Charlotte, 2009). Green design is encouraged in computer designing where it is necessary to design an energy efficient computer or other peripherals. Lastly green manufacturing is employed during manufacturing of computer to reduce the negative impact of these activities. Some of the features that have been programmed into computers that impose Green Information Technology is like the hibernate mode when one is not using the computer for a period of time, using of liquid crystal display (LCD) monitors instead of cathode ray tube (CRT) monitors because C RT monitors uses more power then LCD monitors or using power management features to minimize the amount of power. The Green Information Technology computing initiative is designed to cater for all areas; this is because modern Information Technology system relies on different type of people who operate in different ways. A computer contains different kinds of chemical toxins that are harmful to the environment. A single computer can contain up to 1 kilogram of lead that is combine with other chemicals like boron, phosphor and hydrofluoric acid just to mention a few (Maus and Rex, 2010). Due to this it was necessary to come up with a system that would ensure these harmful materials don’t negatively affect the environment or at the least minimize the negative effect. However, careless disposal of these electronics is not the only way that it affects the environment negatively; lack of using energy efficient methods while using computers or generally electronic affects the envir onment. This is done by ensuring that a computer used or a related technology reduce the amount of electricity that it uses but instead use it more efficiently. Through this the amount of carbon (IV) oxide produced during energy production is reduced hence environment degradation is minimized. It was first

Wednesday, November 20, 2019

How have cell phones changed the human race socially on a global scale Research Paper

How have cell phones changed the human race socially on a global scale - Research Paper Example It analyses the changes in communication, the society, technology and foreign relations as a result of the widespread technology, giving appropriate recommendations. Introduction Referred to as cell phones by Americans, mobile phones in Africa, Australia, Asia and Europe and in many other ways globally, cell phones have been commercially available for about two and a half decades, enjoying staggering adoption rate as noted by Goggin (1). This has led to the existence of about 5 billion cell phones in the world as at end of 2010 with developing countries having more cell phones than developed countries (Hakoama and Hakoyama 2). China has been noted to be the largest wireless network in the world followed by India and America respectively. According to Prasad (38), the cell phone market in Africa is the fastest in growth globally, perhaps due to the sunset in the industry in the European market as observed by O’Brien. Klemens (2) evaluates the components that make up a cell phon e. Of course, cell phones are basically telephones, but they also serve as transmitters and radio receivers, which brings into perspective the understanding of antennas, radio waves and history of radio. The functions of a cell phone would be undertaken by microscopic circuits; the user’s interface would be provided by the liquid crystal display and a battery would be needed to power it. Whereas the distribution of cell phones could reveal much concentration and variation, it would be safe to appreciate that in merely two and half decades since its commercialization, cell phones have grown to be more than mere voice call devices. According to Goggin (2), cell phones have become a central cultural technology in their own right. Pros of Cell Phone Usage Just like many other technologies, cell phones come with its pros and cons. They help people keep in touch without the barrier of location as its mobility allows people to communicate no matter their location. The extra features that come with cell phones such as radio, free communication applications and even TVs save the user money that would have otherwise been used to acquire or subscribe to such services (Eapen, Kumar, and Bhat 138). Cell phones increase the feeling of safety as with the gadget in whatever place, one would feel closer to emergency services in case need be (Prasad 42). Cons of Cell Phone Usage On the other hand, being reachable anytime anywhere could serve as a disadvantage. It could cause one the inconveniences of for example being called back to work when its vacation time with family. Owning this gadget increases one’s expenses due to the cost involved in not only its acquisition but also subscription to the accompanying services such as voice calls and text messages. On safety, Banjo, Hu, and Sundar (128) cite the National Safety Council which estimates car accidents resulting from cell phone distractions at 28% of the total accidents. The associated radiation emission has b een linked to health risks including cancer, depression and high blood pressure (Eapen, Kumar, and Bhat 139; Kaplan 3). In schools, cell phones have been noted to propagate cheating and lack of concentration and distractions in classes. The materials making up cell phone printed circuit boards, liquid crystal displays, batteries and plastic casings contain toxic substances which

Monday, November 18, 2019

Jean-Antoine Watteaus Foursome Essay Example | Topics and Well Written Essays - 1500 words

Jean-Antoine Watteaus Foursome - Essay Example "The image ÃŽ ¿f cadavers being carried by an angry and frustrated crowd, with which I began this essay, is not far from the one that I have just finished analyzing. Both Barbier and Watteau are symbolically recreating felt, palpable social change in the first two decades ÃŽ ¿f the eighteenth century. They are also, on a second level ÃŽ ¿f symbolization, trying to understand the metaphorization ÃŽ ¿f power and influence. The riots over paper money that had suddenly become worthless and the commodification ÃŽ ¿f art itself, ÃŽ ¿f placing a monetary value on the most aesthetic ÃŽ ¿f man's activities, are significant issues, important to describe. The palpable weakening ÃŽ ¿f a heretofore seemingly invincible central government, objectified in these two scenes by the closed doors ÃŽ ¿f the Palais-Royal and the disappearing portrait ÃŽ ¿f Louis XIV, had been underlined by the relative openness that Philippe d'Orleans had brought to his Court; but, his candor was too little and too late. Power had hemorrhaged into the streets. Classes were being redefined, and with them a new ethics, exemplified in the young man's father's awkward attempts at warning his son about mercurial Parisians. Merit will count more than it did, but appearances and the superficial will skill reign, only no longer to be systematically defined by the court. The Regency period (1715-1723) was one ÃŽ ¿f remarkable narrative energy. Writers such as Challe, Prevost, Marivaux, Montesquieu.... To do a painting, especially when one is dying from tuberculosis, that depicts a moment in a shop's existence, a painting that is meant to attract connoisseurs and speculators, underlines how compelling was the statement that Watteau wanted to make. The transient and its valuation are connected brilliantly in L'Enseigne de Gersaint (a title that offers no profundity f meaning either), because they are connected aesthetically. Thus, Watteau pushes us to surrender to art what it demands: the recognition that only through imaginative effort can an equitable ethics f urbanity be derived. This painting is about the power f art to transcend even the most powerful social and personal impediments to happiness, because they are indeed transient. The sign Watteau painted signals a new social context, bent on possessing, evaluating, and judging according to appearance and by anyone. It is indeed a "photograph" f the Regency.1 L'Enseigne de Gersaint introduces, without the aesthetic and emotional distancing that defines the fetes galantes, the body as the site for the working out f desire, and society as the space in which bodies define and adapt themselves. Fiction and art should draw the connections among desire, the body and society. And this work does just that: it shows potential connections that can narrate the place f desire in an emergent cultural realignment. The painting is so well balanced thematically that one may forget that it is a quite sophisticated commentary on the function f art in society. Its self-consciousness, its theatricality, and its extraordinary use f color all tend us away from its intellectualism. Watteau was asking fundamental questions about the role f the spectator in the production and

Saturday, November 16, 2019

Increasing Pedestrian Safety

Increasing Pedestrian Safety 2.0 Literature Review 2.1 Introduction Intersection is the most critical place for pedestrian as they come directly into contact with the ongoing traffic. Both signalized and un-signalized intersection pose a safety concern and different measures have been taken to safely and effectively accommodate pedestrian and traffic in the intersections. To accommodate pedestrians, two common types of pedestrian phasing have been used at signalized intersections -concurrent phasing and exclusive phasing (or scramble phasing). Concurrent pedestrian phasing is the most common and used all over the world, but there are so many places where exclusive pedestrian phasing has also been used. A concurrent phasing allows pedestrian to cross parallelly with the motor vehicle traffic on any approach having green indication. Both pedestrians and vehicles share the same green phase of traffic signal which allows longer flow of traffic and pedestrians. The interaction of traffic come with the pedestrian due to right turning and left turning movements across the pedestrian crosswalk. There may be another interaction from the vehicles of right turns on red from the approach perpendicular to the crosswalk. Alternatively, an exclusive pedestrian phase is only for pedestrian crossing which stops all the vehicular movement and pedestrian can cross any direction including diagonally. This increases the overall cycle length of the signal, but ensures no interaction of pedestrian with the traffic. 2.2 Academic Research To address pedestrian safety huge amount of research has been done, but there is still much work to do and there is still scope to look from a different new perspective and analyze the safety measures. There are various factors responsible for pedestrian safety at an intersection and different studies have been done to analyze those factors and measure the importance. But, surprisingly, there have been relatively few studies performed comparing concurrent and exclusive pedestrian phase form the viewpoint of the safety benefits, number of illegal crossings, crash number and change in LOS of the intersections. After the implementation of an exclusive pedestrian phase, it is very essential to understand how users are accepting this. Any facility can be a failure if the people cannot use the way it should be used. Positive and accepting perspective is crucial for the success of an exclusive pedestrian phase as non-compliance will lead to illegal crossing which will undue the ultimate goal of exclusive pedestrian signal. McKernan et al. (2016) investigated pedestrian compliance of concurrent and exclusive pedestrian crossing at 42 signalized intersections to find whether there are differences between pedestrian compliance with exclusive pedestrian phasing and concurrent pedestrian phasing. They used binary regression model to estimate pedestrian compliance and they considered pedestrian phasing type, intersection characteristics such as vehicular and pedestrian volume, crossing distance and speed limit. They found significantly higher pedestrian compliance with concurrent pedestrian phasing t hen exclusive pedestrian phasing. But the difference was not significant when they considered exclusive pedestrian phase intersections as if it had concurrent phasing and they concluded that pedestrian treat exclusive pedestrian phase as a concurrent pedestrian phase. (McKernan, 2016). Few other researchers observed and collected data regarding pedestrian compliance with exclusive pedestrian phase. According to Lina Kattan, public showed a positive attitude toward exclusive pedestrian phase and they understood the change in the way the intersection used to work and accepted it. (Lina Kattan 2009). To get the benefits of an exclusive pedestrian phasing, it is necessary to understand pedestrian crossing behavior in such an unconventional facility. Few studies investigated the changes in pedestrian crossing behavior following the implementation of an exclusive pedestrian phase. Hediyeh et al. (2015) investigate the changed behavior using spatiotemporal gait parameters (step length and step frequency). They found both average step length and walking speed were significantly higher for diagonally crossing pedestrians compared with pedestrians crossing on the conventional crosswalks. They found pedestrians to have the tendency to increase their step length more than their step frequency to increase walking speed. They also found that, compared with men, women generally increase their walking speed by increasing their step frequency more than step length. However, when in non-compliance with signal indications, women increase their walking speed by increasing their step length more t han step frequency. (H. Hediyeh, 2015). Medina et al. also emphasized on better understanding of pedestrian behavior at locations with exclusive pedestrian phases. To do that they collected field data from a college campus at busy intersection and analyzed the individual and group crossing data. From the analysis, they found 15th percentile speeds for the diagonal and the parallel crossings were respectively 4.37ft/s and 4.49 ft./s which are higher than the 3.5 ft./s as recommended by the MUTCD. They also found, 15th percentile speeds of pedestrians traveling individually and those in free flow were significantly higher than those traveling in groups and in non-free-flowing conditions. In addition, they observed fewer pedestrian to cross diagonally than parallelly. (J. C. Medina, 2014). Hediyeh et al. (2014) has also investigated changes in pedestrian speed behavior following the implementation of an exclusive pedestrian phase. They studied pedestrian speed variations with respect t o design changes to intersection crossings. The results showed that the average crossing speed is higher after the implementation of the exclusive pedestrian phase. They found higher average crossing speed for diagonal crossing than side crosswalk crossing. They also observed pedestrians to have higher speed through the first half of the crosswalk. (Houman Hediyeh, 2014) Marsh et al. conducted a survey and an analysis of existing pedestrian and vehicle movements to find the change in patterns that would result from the inclusion of an exclusive pedestrian phase in the existing signalized intersections. He considered convenience, comfort and safety as three main requirements for pedestrian crossing and the improvement of these criteria due to the change of crossing facility. The investigation showed that the three criteria are not enhanced by the change to exclusive pedestrian control. He also found vehicular traffic is to be disadvantaged with an increase in delays, stops and longer queues at traffic signals. Again, he found an increase in pedestrian delay by varying degrees, though it reduces the distance pedestrians must travel. Using a computerized simulation, he found that exclusive pedestrian phasing would have resulted in a 5% to 7% reduction in distance traveled by pedestrians at several intersections in New Zealand. (Marsh, 1982) The main purpose of implementing an exclusive pedestrian phase is to reduce the interaction of pedestrian with the traffic. Though it is designed to meet the purpose but the filed condition is not always favorable. Various reasons may be responsible for this including illegal pedestrian crossing, red light running etc. The interaction may not always lead to a safety hazard but definitely this is crucial for the success of exclusive pedestrian phase. Zhanga et al. (2015) compared exclusive and concurrent pedestrian phasing from the perspective of severity of interaction with motor vehicles where they observed and classified pedestrian crossing and severity of interaction. From their research, they found that, pedestrian experience lower interaction severity with motor vehicles with exclusive pedestrian phase compared to crossing on the green light with concurrent pedestrian phase. They also found lower crash number in case of exclusive pedestrian phase but crash severity was high than crashes of concurrent pedestrian phase. (Yaohua Zhanga, 2015) Reducing interaction is supposed to lead in reduction of pedestrian crash number. As pedestrian phase is implemented only to accommodate pedestrian safely it was thought to reduce pedestrian crash number significantly. Different study shows different results regarding the reduction of crash frequency. Zegeer et al. (1982) studied 1296 traffic signalized intersection to determine significance of pedestrian signal indications and signal timing strategies to pedestrian accidents. From their analysis using different statistical tests, they found no significant difference in pedestrian accidents between intersections that had concurrent walk pedestrian signals compared with intersections that had no pedestrian signal indications. For exclusive pedestrian crossing, they found lower number of pedestrian crashes with moderate to high pedestrian volume. (Charles V. Zegeer, 1982). Again, Garder et al. (1989) tested the safety benefit of exclusive pedestrian crossing at three sites and found to be beneficial in small town but not in city. He found that exclusive pedestrian signal may not be effective in city due to high number of red walker in the city traffic signal intersection. He suggested that shorter waiting time will decreases the number of red walking. (Garder, 1989). As the sample size was not very large, detailed study is required to say where exclusive pedestrian phase is beneficial, in the city or in the small town. Zaidel et al. (1987) also tested the relationship between pedestrian crossing types and average number of accidents including both pedestrian and vehicle accidents. From their analyzed 5-year data from 320 signalized intersections they concluded that, pedestrian crossing type has no effect on vehicular accident and very less effect on pedestrian accident. They identified vehicle volume, pedestrian activity, and intersection complexity as the reasons behind pedestrian and vehicular accidents. But they indicated that, exclusive and concurrent pedestr ian phases may provide different degrees of pedestrian protection for different combination of vehicle and pedestrian volume. (D. M. Zaidel, 1987). Fleig and Duffy found no significant reduction in the proportion of unsafe acts or pedestrian accidents after the installation of exclusive pedestrian signals at 11 locations. Their accident data were limited to 27 accidents in the before period and 25 accidents in the after period, with each of these periods only one year in duration. The authors of the study concluded that pedestrian signals are not effective in reducing pedestrian accidents (P. Fleig, 1967). But the limited data used raise questions about the statistical validity of this conclusion. Chen et al. evaluated relative effectiveness of four signal related pedestrian countermeasures in New York City and found exclusive pedestrian phase as the second most effective countermeasure to reduce pedestrian crashes but they described it to insignificantly increase vehicle crashes. ( Li Chen, 2012). The few published evaluations of scramble signals have generally found that in cases in which vehicle volumes are high, scramble phasing has reduced crashes and traffic conflicts. Moreover, in cases with high pedestrian volume conflicting with turning vehicles, scramble phasing has been shown to be especially effective. Abrams et al. conducted a research to compare safety of pedestrians and delay of both pedestrian and vehicles for four different types of phasing facility of an intersection. The results of the study indicated that the combined pedestrian-vehicle interval will almost always minimize overall pedestrian and vehicle delay. The only exception occurs for the case in which a pedestrian-vehicle conflict causes long queues of vehicles to form in a right-turning lane (or left-turning lane on a one-way street). They suggested that, exclusive pedestrian phasing is capable of increasing pedestrian safety by completely separating pedestrian and vehicular movements; however, this benefit is canceled if pedestrian compliance is low. They emphasized that, if violations are frequent, the use of exclusive pedestrian phasing may be a safety hazard. (C. M. Abrams, 1977) Very few researchers tried to model exclusive pedestrian phase and evaluate the delay. Nash et al. carried out a modelling work to assess the efficiency of exclusive pedestrian phases at traffic signals. They examined one cross intersection and one T-intersection in the Melbourne CBD and used SIDRA software package to model the existing two-phase operation and the three-phase exclusive pedestrian crossing arrangement. They found a slight increase in pedestrian delay and significant increase in vehicular delay. (D. Nash, 2010) The main reason behind insignificant reduction of pedestrian crash number is number of illegal crossing. Since, traffic is stopped on all directions, exclusive pedestrian phasing results in longer delays for motor vehicles and pedestrians. The illegal crossing is intrigued by this long waiting time which can make pedestrian frustrated. In such case, pedestrians often do not wait for the pedestrian phase, potentially resulting in unexpected interactions between pedestrians and motor vehicles. The requested pedestrian phase may then go unused, but the drives have to wait for the phase to run its course. It also impacts them negatively and red light running may increase. Pedestrian phase is an additional phase. Few studies showed that crash frequency in a signalized intersection may change due to increase of the number of signal phases. Agbelie et al. investigated crash data of seven years from 381 intersections and concluded that, a unit increase in the number of signal phases would in crease crash frequency by 0.4. (Bismark R. D. K. Agbelie, 2014) Some researcher has got opportunity to conduct study right after the implantation of an exclusive pedestrian signal like Kattan et al. (2009), who conducted a study to evaluate the pedestrian safety of an exclusive pedestrian phase at an intersection of Canada. They collected pedestrian conflicts on that intersection for six weeks and developed poison regression model to model the number of conflicts and violations. Their findings showed decreased pedestrian-vehicle conflicts but increased pedestrian signal violations. They found 13% of the violation was safe as it was concurrent with the vehicle movement and 2% crossings were unsafe. (Lina Kattan, 2009). They continued the study to determine the longer-term effect of this operation on pedestrian safety. To do that, they collected data again one year after the implementation of exclusive pedestrian signal and developed four poison regression model to model the number of conflicts and violations. They found some changes in the results from the previous study conducted at the same location. Their results showed that the number of pedestrian-vehicle conflicts and pedestrian violations decreased significantly on weekdays but both pedestrian violations and conflicts increased significantly on weekends after implementation of the scramble operation. (Manoj Shah, 2010). Bechtel et al. (2004) conducted a similar study in the city of Oakland, California to determine the safety impacts of an exclusive pedestrian signal. They found statistically significant decrease in the number of conflicts between pedestrian and vehicle but significant increase in the number of illegal crossing. They concluded that exclusive pedestrian phase improved pedestrian safety despite the increased number of illegal crossing as those illegal crossings are concurrent to traffic flow which makes the crossing somehow safe. (Allyson K. Bechtel K. E., 2003). Several other researchers tried to measure the pedestrian- vehicle conflict level for exclus ive pedestrian signal. Yang et al. (2005) found that exclusive pedestrian phases are effective measures to reduce conflicts between pedestrians and motor vehicles at signalized intersections. (X. Yang, 2005). The main issue with implementing exclusive pedestrian phase is not having specific guidelines. For traffic signal or number of phasing there are developed guidelines to follow. But no specific guidelines for implementing exclusive pedestrian phase was found in MUTCD or similar sources. Few researchers suggested few cases when to install an exclusive pedestrian phase. According to Li Chan, exclusive pedestrian phase should be installed at intersections with many pedestrians and a modest amount of traffic. But no range was developed to follow or work on. Again, in downtown area where pedestrian accumulation is rapid, an exclusive pedestrian phase may be beneficial. Compared crash data has not covered long range of time. Previous few studies compared crash data for one to three years before and after the implementation. More detailed analysis is needed to come to the conclusion if the pedestrian safety has been improved or not. Implementation of a type of pedestrian signal is also related to the characteristics of the location and the problem that the intersection is facing. For example, increasing cycle length may not be effective in a university area, but may be needed in an area with high number of elderly people. The above-mentioned studies focused on the compliance issue, before and after crash analysis to some extent, and safety benefit, none of the studied examined the change of LOS in the intersection for different types of pedestrian facility. Again, pedestrian vehicle interaction and conflict count may be used to predict crashes. References Allyson K. Bechtel, K. E. (2003). Oakland Chinatown Pedestrian Scramble: An Evaluation. Safe Transportation Research Education Center . Allyson K. Bechtel, K. E. (2004). Pedestrian Scramble Signal in Chinatown Neighborhood of Oakland, California. Transportation Research Record , 19-26. Bismark R. D. K. Agbelie, A. M. (2014). Impacts of Signal-Related Characteristics on Crash Frequency at Urban Signalized Intersections. Journal of Transportation Safety Security, 7, 199-207. doi:http://dx.doi.org/10.1080/19439962.2014.943867 C. M. Abrams, S. A. (1977). Selection of Pedestrian Signal Phasing. 56th Annual Meeting of the Transportation Research Board. Charles V. Zegeer, K. S. (1982). Effect of Pedestrian Signals and Signal Timing on Pedestrian Accidents. Transportation Research Board, 62-72. D. M. Zaidel, I. H. (1987). Safety of Pedestrian Crossings at Signalized Intersections. Transportation Research Record: Journal of the Transportation Research Board, 1141, 1-6. D. Nash, . W. (2010). The efficiency of scramble crossings. Transport Research International Documentation. Garder, P. (1989). Pedestrian Safety at Traffic Signals: A Study Carried Out with the Help of a Traffic Conflicts Technique. Accident Analysis Prevention, 21, 435-444. H. Hediyeh, T. S. (2015). The use of gait parameters to evaluate pedestrian behavior at scramble phase signalized intersections. Journal of Advanced Transportation, 49, 523-534. doi:doi: 10.1002/atr.1284. Houman Hediyeh, T. S. (2014). Automated Analysis of Pedestrian Crossing Speed Behavior at Scramble-phase Signalized Intersections Using Computer Vision Techniques. International Journal of Sustainable Transportation, 8(5), 382-397. doi:10.1080/15568318.2012.708098 J. C. Medina, E. G. (2014). Analyzing Pedestrian Behavior during Exclusive Pedestrian Phases for Improved Intersection Signal Timing. TDI Congress 2014: Planes, Trains, and Automobiles . Li Chen, C. C. (2012). The relative effectiveness of signal related pedestrian countermeasures at urban intersections-Lessons from a New York City case study. Transportation Research Record. Lina Kattan, S. A. (2009). Pedestrian Scramble Operations: Pilot Study in Calgary, Alberta, Canada. Transportation Research Record: Journal of the Transportation Research Board, 2140, 79-84. Manoj Shah, L. K. (2010). Follow-up Study on Pedestrian Scramble Operations in Calgary, Canada. Transportation Research Board. Marsh, D. R. (1982). Exclusive Pedestrian Control for Dunedins Cnetral Business District. Institution of Professional Engineers New Zealand, Transportation and Traffic Engineering Group Technical Session, 8. McKernan, K. R. (2016). A Study of Pedestrian Compliance with Traffic Signals Exclusive and Concurrent Phasing. Transportation Research Board Annual Meeting. P. Fleig, D. D. (1967). A Study of pedestrian Safety Behavior Using Activity Sampling. Traffic Safety,. X. Yang, W. M. (2005). Criterion of setting exclusive pedestrian phases at two-phase signalized intersections. Highway and Transportation Research and Development, 127-131. Yaohua Zhanga, S. A. (2015). Safety effects of exclusive and concurrent signal phasing for pedestrian crossing. Accident Analysis and Prevention, 26-36.

Wednesday, November 13, 2019

Michael Jordan :: essays research papers

“Michael Jordan is the best ever. There shouldn’t be any question in anyone’s mind. There are no ifs, ands or buts about it. He broke the mold. There is no one remotely close to him, Nate Thurmond says. Look at all the finals, he always carried his team. He willed them to another title each year. His greatness was well shown off and off the court. He follows up by saying it’s his mental approach more so than his physical talent. He’s been on top so long and he still goes out and does it every night (Thurmond, 61).'; He was the best player in the league for years and everyone respected his talent.   Ã‚  Ã‚  Ã‚  Ã‚  “There’s no next Michael Jordan, says Magic Johnson. He continues saying, you can’t compare anyone to him, what he has done for the game can never be matched. Michael Jordan will always be Michael Jordan and no one better (Johnson, 61). He’s the greatest that ever played, in terms of doing things that Larry Bird and I never dreamed about.'; (62) Doug Collins says that, “Practice is what made him go. Every day he had this need to show who was the best. It’s like `I’m the best today and I’m going to show you and tomorrow I’m going to show you and the next day I’m going to show you again.’ That was how he competed. All the great geniuses of the world were like that. We’re talking about Einstein, Edison, and Roosevelt. These people came across something and worked to perfect it (Collins, 61).   Ã‚  Ã‚  Ã‚  Ã‚  “Michael Jordan is the most competitive human being I’ve ever met. I’ve met many CEO’s from fortune 500 companies. Michael is more competitive then all of them, David Faulk'; (Faulk, 62) He continues saying, “Michael Jordan would cheat to win, if he wasn’t winning, he would do anything to do so.';(63) Fread Lynch tells, “More than anything else, he was a sore loser. Just playing pick-up games, he’d get on his teammates all the time. He hasn’t changed that. What he always expected was everybody play the game as hard as he played it.'; (Lynch, 63)   Ã‚  Ã‚  Ã‚  Ã‚  Michael Jordan’s father once said, “I think Michael got so good because Larry (his older brother) used to beat him all the time. He always took losing hard. He only began beating Larry once he started really to grow. It was almost like as if he willed himself to grow. Michael Jordan :: essays research papers “Michael Jordan is the best ever. There shouldn’t be any question in anyone’s mind. There are no ifs, ands or buts about it. He broke the mold. There is no one remotely close to him, Nate Thurmond says. Look at all the finals, he always carried his team. He willed them to another title each year. His greatness was well shown off and off the court. He follows up by saying it’s his mental approach more so than his physical talent. He’s been on top so long and he still goes out and does it every night (Thurmond, 61).'; He was the best player in the league for years and everyone respected his talent.   Ã‚  Ã‚  Ã‚  Ã‚  “There’s no next Michael Jordan, says Magic Johnson. He continues saying, you can’t compare anyone to him, what he has done for the game can never be matched. Michael Jordan will always be Michael Jordan and no one better (Johnson, 61). He’s the greatest that ever played, in terms of doing things that Larry Bird and I never dreamed about.'; (62) Doug Collins says that, “Practice is what made him go. Every day he had this need to show who was the best. It’s like `I’m the best today and I’m going to show you and tomorrow I’m going to show you and the next day I’m going to show you again.’ That was how he competed. All the great geniuses of the world were like that. We’re talking about Einstein, Edison, and Roosevelt. These people came across something and worked to perfect it (Collins, 61).   Ã‚  Ã‚  Ã‚  Ã‚  “Michael Jordan is the most competitive human being I’ve ever met. I’ve met many CEO’s from fortune 500 companies. Michael is more competitive then all of them, David Faulk'; (Faulk, 62) He continues saying, “Michael Jordan would cheat to win, if he wasn’t winning, he would do anything to do so.';(63) Fread Lynch tells, “More than anything else, he was a sore loser. Just playing pick-up games, he’d get on his teammates all the time. He hasn’t changed that. What he always expected was everybody play the game as hard as he played it.'; (Lynch, 63)   Ã‚  Ã‚  Ã‚  Ã‚  Michael Jordan’s father once said, “I think Michael got so good because Larry (his older brother) used to beat him all the time. He always took losing hard. He only began beating Larry once he started really to grow. It was almost like as if he willed himself to grow.

Monday, November 11, 2019

Al Barzakh – Life after Death in Islam

Death is eternal. It is the biggest truth, the ultimate reality that we are born to face. According to the Holy Quran â€Å"Every soul shall have a taste of death. Hence, death is inevitable and its time and place is determined even before we are born.The following verse from the Holy Quran proves that there is life after death: â€Å"And do not speak of those who are slain in Allah's way as dead; nay, (they are) alive, but you do not perceive† (2:154).Al Barzakh is an Arabic term which means barrier or veil. The word barrier implies the intermediary stage between death and the day of resurrection. As the Holy Quran mentions: â€Å"Between them is a Barzakh (Barrier) which they do not transgress† (Ar-Rahman: 20).Those who are alive cannot communicate with those who are in their graves. In return, the deceased cannot hear or see what happens in this world. To ask them for forgiveness is a sin since Allah alone has the power to forgive us. Life in this world and life in the grave are separate and the wall between them cannot be crossed (Islam, 2008).LifeHuman beings are curious and the mysteries of life and death have always fascinated them. Unlike death, life can be scientifically proven. Life for all human beings begins in his mother’s womb. After forty days of conception, life exists in the womb, and after another eighty days, life is blown into the piece of flesh and blood. At this time, the person’s deeds, destiny, religion and time of death are determined. Since Allah gives us our lives, He has the sole right to take it away as and when He pleases.DeathDespite being the greatest truth of our lives, death remains one of the biggest mysteries. Belief in life after death is crucial to being a true believer. The recent demise of my father intrigued me to answer certain questions about death. Life after death exists in a metaphysical world. It is questioned by people because it cannot be scientifically proven. However, there is suffi cient proof of it in the Holy Quran and in the sayings of the Holy Prophet (al-Jibaly, 2006).When a Muslim dies, he is bathed and wrapped in a clean white cloth, after which he is buried. Prayers are offered at a person’s death for his forgiveness. According to an interview conducted with a Muslim scholar, death is a transition that takes us from life that is temporary to life that is eternal. Life in the world is just there to prepare us for the life in the hereafter. It is then that actual and meaningful life begins. For those who did good in their lives, they will be rewarded with a life in paradise beyond their imagination (al-Jibaly, 2006).According to the Muslim scholar interviewed, when a person dies, he does not take his wealth with him into the grave. The only things he takes with him are his deeds. And it is his deeds that determine his final destination, that is, heaven or hell.

Saturday, November 9, 2019

My cousin vinny & criminal law in california

In 1992, the Jonathan Lynn directed movie My Cousin Vinny, made a perfect blend of courtroom drama with commercial comedy. Though the elements of criminal law and courtroom procedures distinctly deviated from reality, the movie stirred constructive debate for years to come. Joe Pesci played the role of funny New York lawyer Vincent Gambini or Vinny, Marisa Tomei played his girlfriend Monalisa or Lisa. Vinnys’s cousin Bill, along with his friend Stan, gets implicated in a murder case for which the trial takes place in an Alabama court. Vinny comes from New York to defend his cousin as a favor towards family. The case is about a utility store clerk’s murder and incidentally most of the clues point to Bill and Stan. Right after their visit to the store, the actual assailants, who drove an almost identical car, executed the crime. Ironically, Vinny had taken more than six years to clear his bar exam and had to win at least one case to get an approval for marrying Lisa. Completely devoid of judicial procedures and naà ¯ve about professional etiquette, Vinny finds it hard to plead the case. His incompetence makes an instant impression on the Judge who struggles to control his temper during the proceedings. The courtroom drama gets alive with witty remarks of struggling-to-be-lawyer. Judge Chamberlain Haller, played by Fred Gwynne, has tough time to instill discipline in the case proceedings. There is also an evident clash of cultures between a New Yorkers visiting Alabama. With the start of the case, the movie seemingly portrays many aspects of the US legal system including the courtroom procedures, rights of defendants, judicial arraignment and errors that can be construed as contempt of court. Vinny, a complete novice, finds it hard to understand the basics of pleading the case. After hearing the charges the judge expects him to plead guilty or not guilty. Vinny repeatedly labels the charges to be â€Å"bullshit†, earning him the ire of Judge Haller. In reality such impudence might have resulted in stripping of his bar license. Astonishingly, he did not even have the license to practice law. Another fictional turn is that the judge does not make any significant effort to check Vinny’s license as a member of the bar apart from a phone call. While doing so, Vinny violated the California Rules of Professional Conduct Rule 1-300: Unauthorized Practice of Law, under sub-part (B) which states â€Å"A member shall not practice law in a jurisdiction where to do so would be in violation of regulations of the profession in that jurisdiction.† However, Vinny is obviously a street-smart New Yorker and arranges his acquaintance to prove his eligibility. In real life such a lax of interest in checking a lawyer’s credentials may result in criminals defending other criminals in courts. Obviously, he had to lie about his identity to the Judge and lying to the Judge is violation of California Business and Professions Code sections 6076 and 6077 under Rules of Professional Conduct. The formal procedures of the court seemed superficial in the light of hard reality. The first moral dilemma that is encountered by the law bodies in such cases is the ability of the defendants to select a paid lawyer for them. Under California law, the defendant has the right to choose the lawyer of his choice but the guarantee of such a lawyer’s competence is not measured till the case hearing begins. If the defendant ends up hiring a cousin as incompetent as Vinny and loses the case, should the law authority intervene? Thorough incompetence in practice has also been dealt by those who framed the law for California. Vinny personified the efficacy of the Rule 3-110; â€Å"Failing to Act Competently†. The subsection (A) states that, â€Å"A member shall not intentionally, recklessly, or repeatedly fail to perform legal services with competence.† As for Vinny, two innocents could get punished because he added his stupidity to Bill’s bad luck. Bill and Stan get quite apprehensive about Vinnys ability and rightly so, as murder is a serious charge to be handled by a rookie. Even when Bill tries to express his doubt, Vinny snubs him by making a simple point that its Bill’s life that is at stake. At least twice in the case, Vinny is charged with contempt of court and sent to lock-up. In reality, either such situation doesn’t arise in the first place or the judge takes a disciplinary action against the erring Lawyer. (California Business and Professions Code sections 6076 and 6077) As the case proceeds, Bill realizes that Vinny is his best chance to get saved. The state recommended lawyer got so nervous, when he was tried, that couldn’t even make a single statement without stuttering. The well polished prosecution team reveals brilliant witness testimonies which further scare Bill and his friend. Quite often the state prosecution teams do a good homework in homicide cases. Law of the land owes a moral responsibility to the public in dealing with such heinous crimes, though the defendant was innocent in this case. Vinny and Lisa are and genuinely do look, out of the place in the rural background of Alabama. The ensuing conflicts with locals and constant bickering with the conditions took a toll on poor Vinny. But as the case proceeds he is able to demonstrate his prowess in using simple logic while cross-questioning the witnesses. He exhibits incredible intuitiveness to prove that even an eye witness account cannot be taken as unchallengeable. With the mud on the window pane and power of glasses that needed a recheck, the eyewitness’s testimony on recognizing Bill and Stan, was ripped apart by Vinny. His girlfriend Lisa that looked a beautiful but dumb proves to be a genuine expert on automobiles. Ironically, she felt helpless in helping out Vinny in the case, her expert observation on the skid marks made by the assailants’ car, simply turned the case on its head. She proved her efficacy of being an expert when the prosecution tried to hogwash her with a flawed question on ignition temperature about a particular engine. The engine described by the prosecution did not even exist in the year that he asked. Vinny and Lisa end up in a heated argument while he tries to question her as a witness, though expert witness’s opinion should already to be known to the lawyer who calls the witness. Adding to Vinny’s errors, a lawyer should already have the information of the answer that he wants the witness to render. This rule is widely accepted in legal circles as the â€Å"Eleventh Commandment† of Trial Advocacy by Professor Mark Dobson. Through hook and crook and going through hoops as well, Vinny manages to win the case, rescuing his cousin from a likely indictment. As a reward for winning, he also won the right to marry his sweetheart, Lisa. In real life however, Vinny might have been booked for fraud and impersonation. References and Citations â€Å"Rules of professional Conduct of the State Bar of California.†: The Rules of Professional Conduct are rules of the Supreme Court of California regulating attorney conduct in this state. See In re Attorney Discipline System (1998) 19 Cal. 4th 582, 593-597 [79 Cal Rptr.2d 836]; Howard v. Babcock (1993) 6 Cal. 4th 409, 418 [25 Cal Rptr.3d 80]. The rules have been adopted by the Board of Governors of the State Bar of California and approved by the Supreme Court pursuant to California Business and Professions Code sections 6076 and 6077. Mark Dobson, Professor of Trial Advocacy, Nova Southeastern University (Feb. 2, 1999).   See also BERGMAN & ASIMOW, supra note 5, at 105–06.    Â